Landing Your Dream IT Job: The 4 Pillars of Personal Branding (Part 2)

Jump to: Intro | 1. Identity | 2. Social | 3. Online | 4. Career

2. Social

Look Around

Ever hear the phrase “you are who your friends are?” Well, it rings true for your personal brand, too. It’s important to interact with people who reinforce and ignite your values.

Studies show close friends with shared values help boost confidence and sense of self. They also influence your behavior – for better or for worse. Those with shared interests can help you remain engaged with your passions and meet other like-minded people.

Branching Out

Struggling to form meaningful connections? Try these tactics:

• Attend a business networking event – visit your local Chamber’s website, search Eventbrite, or ask coworkers for suggestions
• Search Meetup or Facebook for upcoming events (or host your own!)
• Find local classes on sites like Groupon
• Sign up for a recurring volunteer opportunity
• Search your local subreddit for events and group activities

Personal Brand Advocates

Immersing yourself in new and different social activities strengthens your personal brand and helps you share your interests and goals with those around you.

Additionally, as you learn more about optimizing your brand and leveraging career opportunities, you’ll also be prepared to mentor others by offering insights about your own experiences. You might even meet people who are interested in sharing career and personal brand advice of their own!

Go to next section: Online

Ready to take the next step in your IT career?

The Select Group empowers you to reach your professional goals. Our recruiting experts leverage our connections to market your skills and open doors to opportunities where you can make an impact. Ready to use your brand to your advantage?

Submit a resume with TSG, or browse our current job openings.